C-SUITE: Brian Kip, managing partner, Sofa King Creative

Brian Kip, managing partner, Sofa King Creative

Brian Kip is the managing partner at Sofa King Creative. This year he also helped found Lexicon Vegas, a digital marketing conference, which was held a few weeks ago.

Q: What are you reading?

A: Not reading anything, currently, but keeping up with marketing trends and tech blogs. As marketing trends change, so do the way proper marketing companies market. More on a personal note, I enjoy reading and learning about history and find myself from time to time reading and watching documentaries about them.

Q: What is your favorite restaurant? Where do you take clients?

A: Sake Rok at The Park MGM. Sake Rok has been a longtime client and each and every time I go, it always feel like the first time.

Q: What do you do to work out? What is your favorite sport?

A: Cardo at the gym is my favorite workout to do. As far as favorite sport, it would have to be hockey right now. I’ve been a huge sports fan my whole life, but hockey wasn’t one of my top sports growing up. Being raised from the age of 5 here in Las Vegas, I jumped in with both feet, once the announcement (was made about) the Vegas Golden Knights coming to our city! I can proudly say, now, after watching VGK, both in person and on TV, (have only missed a handful of games), I know what icing and offsides means.

Q: How do you decompress after a long week?

A: Playing high-limit cash and tournament poker. Believe it or not, that relaxes me a lot. I try and play as much as possible and prefer to play at the Aria.

Q: What is biggest challenge in Vegas for the next five years?

A: I believe with all the new professional sports teams that Vegas has and the new ones coming, will change the marketing direction of Las Vegas; and will give more Fortune 500 companies and big reason to expand to our city. This will compete with the casino market for tourist visitors in the coming years. Win-win for all.

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