Your company’s brand may not be a dedicated line item on your profit-and-loss statement, but your profit will absolutely increase based on the strength of your brand. It’s too bad so many leaders think brand is “squishy” or insubstantial, because it serves a very pragmatic economic purpose.
The job world is changing so rapidly it’s next to impossible to know what to do even in the short term to get ahead, let alone five years down the road.
What some managers may not realize is that the old approach to meetings, where someone talks the team to sleep each week, is quickly becoming unacceptable. Companies everywhere are ditching their boring meetings and adopting more effective practices.
From digital payments to social media to mobile ordering, technology has radically transformed how small business owners operate. At the same time, the speed of technology innovations has created an increasingly difficult challenge: how to protect a business from cyber threats.
When it comes to branding, most companies focus on external marketing elements such as website design, advertisements or even something as simple as a business card. As important as making office space functional and appealing is, your physical workplace is also an important part of your overall brand.
Businesses and communities across the country have been forced to grapple with how important our security is in a world with increasing threats to our data privacy, our places of worship, our schools, our families and our businesses.
Ultimately, you want to be the one who directs the big-picture perspective, and you want to decide what the takeaway from the data is when all is said and done.
Have you ever heard the adage: “You first eat with your eyes?” Beautiful food is more appetizing, which is why fancy restaurants spend so much time making their meals more visually appealing. Data is no different. Displaying it visually can do wonders for getting your point across. That’s what data visualization is all about.
The tool that helps bridge the “credibility gulf” is the customer testimonial. But wait a minute; don’t role your eyes and stop reading just because testimonials haven’t worked for you.
Children want to feel included. It starts on the playground and grows as their social circles widen. A way adults can help foster financial inclusion is by helping them develop an understanding of money, budgeting and saving, early in their lives.