The Las Vegas chapter of the Public Relations Society of America handed out its2015 Pinnacle Awards during a ceremony in LUX at the M Resort on Nov. 5.
Senior PR Practitioner of the Year: Melissa Warren, managing partner, Faiss Foley Warren Public Relations and Public Affairs; PR Practitioner of the Year: Michael Bertetto, director of advertising and public relations, SLS Las Vegas; Newcomer of the Year: Scott Kerbs, director of corporate communications, MassMedia Corporate Communications
Best of Show Programs: Springs Preserve Butterfly Habitat, Las Vegas Springs Preserve — Jennifer Inaba, Jason Gifford, Katarina Hradilek, Ashleigh Matview; Best of Show Tools & Techniques: Zero Fatalities Bicycle Safety Social Media. Nevada Department of Transportation, Nevada Department of Public Safety, Penna Powers; Public Relations Programs-Marketing Consumer Services Pinnacle Award: Springs Preserve Camps, LVVWD/SNWA/Springs Preserve, Christine Vaughn, Ashleigh Matview, Charlene West; Vegas Season, R&R Partners, Jessica Murray, Merideth Hagerty, Tamara Rocha, Jennifer Nechiporenko.
Integrated Communications Award of Excellence: Vegas Season, R&R Partners, Tamara Rocha, Jennifer Nechiporenko, Jessica Murray, Merideth Hagerty; Pinnacle Award: HealthCare Partners Nevada Open Enrollment, MassMedia Corporate Communications, HealthCare Partners Nevada, Brooke Crumpler, Kassi Belz, Jenna Giorgione, Carmesha Thompson, Tommy DiGioia. Pinnacle Award: Springs Preserve Butterfly Habitat, Jennifer Inaba, Jason Gifford, Katarina Hradilek, Ashleigh Matview. Pinnacle Award: Stay on the Go Campaign Increases NDMV Online Transactions by 33%, Kevin Malone, David Fierro, Penna Powers Team.
Events and Observances (seven or fewer days) Award of Excellence: Back to School Health Fair, Southwest Medical, B&P Public Relations, James Stover; Inspirada Launches “Hello Summer,” Faiss Foley Warren Public Relations, The Sieb Organization Linda Faiss, Karen Wofford, Claudia Sieb, Marianne Wojciechowicz, Ana Anguiano, Leila O’Hara; Interstate 11 Groundbreaking Ceremony, Regional Transportation Commission of Southern Nevada, Monika Bertaki, Angela Torres-Castro, Sue Christiansen, Kelley Mulroy Waynert, Aileen Magnera, Jan Wadsworth. Pinnacle Award: Exotics Racing Revs Up for a Grand Opening Celebration, One7 communications Dawn Britt, Carrie Giverson, Nicole Bullis, Camile Tanner.
Community Relations Award of Excellence: HealthCare Partners Nevada Grassroots Senior Outreach, MassMedia Corporate Communications Carmesha Thompson, Liam MacCaul, Brooke Crumpler, Jenna Giorgione. Pinnacle Award: Las Vegas Convention and Visitors Authority’s Las Vegas Host Committee, LVCVA Public Affairs; Multicultural Public Relations Award of Excellence: Henderson Police Diversity Recruitment City of Henderson, Communications & Council Support Office Michelle French, Kristin Maier, Santana Garcia, Police Chief Patrick Moers, Karina Milani, Bud Cranor.
Public Affairs Pinnacle Award: The Coalition to Defeat the Margin Tax Initiative, Faiss Foley Warren Public Relations, Karen Griffin, Marsha MacEachern, Melissa Warren, Aisha Kasmir; Tools and Techniques-Media Relations Consumer Products Pinnacle Award: Summerlin 25th Anniversary: How Summerlin Reshaped a City, Faiss Foley Warren Public Relations, The Howard Hughes Corporation Melissa Warren, Danielle Bisterfeldt; Media Relations Consumer Services Pinnacle Award: SLS Las Vegas Grand Opening, Kirvin Doak Communications Michael Bertetto, Kate Whiteley, Allee Bennett, Samantha Grimes; Vegas Season R&R Partners Jessica Murray, Jennifer Nechiporenko, Tamara Rocha, Merideth Hagerty.
Media Relations Nonprofit Organizations Pinnacle Award: The Rape Crisis Center Call for Volunteers Press Release, Faiss Foley Warren Public Relations and Government Affairs, Melissa Warren, Lisa Robinson; Media Relations Government Pinnacle Award: Zombie Run 5K and Family Fun Walk, City of Henderson Nicole Johnson, PeaJay Harris, Karina Milani, Bud Cranor; Social Media Award of Excellence: Social Media Relaunch, Southwest Medical and B&P Public Relations, James Stover. Pinnacle Award: Las Vegas Valley Water District Social Media Program, Las Vegas Valley Water District, Rob LaRosa, Colleen Curran, APR, Scott Huntley; McDonald’s Green for Grads Social Media, MassMedia Corporate Communications Sean Corbett, Georgeann Pizzi, Tiffany Hauck, Amanda Arentsen, Paul Delos-Santos, Kristina Guerrero; Zero Fatalities Bicycle Safety Social Media, Nevada Department of Transportation, Nevada Department of Public Safety, Penna Powers.
Creative Tactics Award of Excellence: Smog Spotter Grassroots Event Booth, Penna Powers, Nevada Department of Motor Vehicles Kevin Malone, David Fierro. Pinnacle Award: Aid for AIDS of Nevada Cans It For Charity One7 Communications; Press Conferences Pinnacle Award: Increasing Participation in Connect2Compete, Cox Communications – Las Vegas, Juergen Barbusca, Michael Bolognini, Stephanie Stallworth, Susie Black; Summerlin: The Cliffs Sky High Groundbreaking, Faiss Foley Warren, The Howard Hughes Corporation Katie Finnerty, Adrienne Augustus, Melissa Warren, Danielle Bisterfeldt, Jennifer Pevoto; Vegas Wants Hockey, R&R Partners Ron Eagle, Jessica Murray; Online Videos Pinnacle Award: Zero Fatalities Nevada Rider Chalkboard Online Video, Nevada Department of Public Safety & Nevada Department of Transportation, Penna Powers.
Magazines Award Of Excellence: ICB Journal, Imagine Communications, Brian Rouff, Melissa Biernacinski, Cynthia Carbajal, Tiffanie Bond, Chuck Holt, Julie Varley; Publications Award Of Excellence: Northeastern Nevada Museum Coloring and Activity Book project, Imagine Communications, Brian Rouff, Melissa Biernacinski, Cynthia Carbajal; Annual Reports Pinnacle Award: Cox Las Vegas 2014 Community Development Report, Cox Communications, Faiss Foley Warren Public Relations, Stephanie Stallworth, Susan Black, Lynette Stryker; Direct Mail/Direct Response Pinnacle Award: R5, City of Henderson, Communications & Council Support Office, Nicole Johnson, PeaJay Harris, Karina Milani, Bud Cranor; Advertorials Pinnacle Award: Summerlin: A Celebration of 25 years, Faiss Foley Warren Public Relations, The Howard Hughes Corporation, Melissa Warren, Danielle Bisterfeldt, Adrienne Augustus.